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    Tuesday
    Sep092008

    Are You Looking to Add a New Partner?

    Have you considered signing an "Official Sunflower Seed Snack" partner for your organization? If not, you could be leaving some real dollars/trade value on the table (especially in the baseball world).

    Why? Teams can provide sunflower seed companies with performance level visibility (within the dugout/bench area, as pictured on the right with the branded blue crates) and direct access to team personnel (players, coaching staff, staff).

    To complement performance level placement/direct personnel access, organizations can also offer sunflower seed companies banner placement throughout the concourse (near concessions), on-site product sampling, rights to marks for package labeling, and access to a sponsor support system that facilitates cross promotions with other team sponsors (e.g. if your organization has a grocery store/c-store/wholesale retail partner).

    The leading sunflower seed companies are:

    • DAVID Sunflower Seeds (founded in 1926, DAVID Sunflower Seeds are now a part of the Nestle Corporation and are headquartered in Fresno, CA) (www.davidseeds.com)
    • GIANT Sunflower Seeds (www.giantseeds.com)
    • Spitz Sunflower Seeds (www.spitzseeds.com)
    • Deerfield Farms Sunflower Seeds

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